Software Ingenuity

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Products

Built from the ground up on our enterprise level bare metal hosting platform, Datablocks has created a diverse portfolio of products ranging from the industry leading white label PPC Platform, to Display and Video Ad platforms, in addition to our unparalleled custom designed hosting solutions.

Expanding your business through the use one of our products will make Datablocks an essential component to your company's growth. With no traffic limitations (typical users require us to handle millions or even billions of queries per day) we handle our clients’ needs in a highly efficient and reliable way.

With over 12 years of experience in the industry, Datablocks has the expertise to support your vision and remove the roadblocks hindering your bottom line! Contact us today!


AdCenter

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With the mainstreaming of New Media Marketing, demands for online advertising placements have grown exponentially. In response to this industry growth, anticipating our clients needs, Datablocks expanded its product offerings to include a cutting-edge bid engine, allowing networks, agencies, and search marketers ...More Info

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PPC Platform

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Datablocks prides itself on its exceptional ability to provide effective solutions for clients and fostering long-term professional relationships. With this in mind, we set out to create the fastest and most efficient ad-serving platform on the market. Our PPC Platform is constantly scrutinized and improved to meet evolving ...More Info

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ZeroClickFraud

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With the phenomenal growth of online advertising over the past decade, new methods of fraudulent traffic sources have increased proportionately. From its inception, Datablocks has identified and tested every form of traffic conceivable. This experience, combined with vast amounts of data and our visionary drive, has ...More Info

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Enterprise Class Hosting

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Datablocks has developed and built a bare metal hosting platform that lays a rock-solid foundation for all of our projects and our clients needs. Connectivity is at the core of our fully redundant network, which is linked to the Internet via multiple diverse fiber optic pathways, as well as multiple Tier 1 providers and peering points ...More Info

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AdCenter Industry Leading

With the mainstreaming of New Media Marketing, demands for online advertising placements have grown exponentially. In response to this industry growth, anticipating our clients needs, Datablocks expanded its product offerings to include a cutting-edge bid engine, allowing networks, agencies, and search marketers alike to connect with any ad distribution network.

The AdCenter increases value to any search marketer’s businesses through the creation of their own source of premium ad inventory, ultimately building stronger direct advertiser and publisher relationships. The easy to use interface and exceptional support staff make setup painless and quick. Our users are then empowered to create, price, and distribute campaigns to their intended audiences using the AdCenter’s expansive targeting tools.


  • Advanced positive/negative keyword matching capabilities
  • Geo targeting to target/exclude countries, zip codes, and DMA’s
  • Device level targeting down to OS, browser, platform, version, etc.
  • Ability to run text ads, banner, flash, video, html
  • CPC pricing model with CPM coming soon
  • Budgeting down to the Campaign/Adgroup layer
  • Ability to run hundreds of thousands of campaigns, across millions of keywords
  • Changes in the front end go live within 5 minutes, making testing, optimizing, and troubleshooting much easier

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PPC Platform Proven, reliable, trusted

Datablocks prides itself on its exceptional ability to provide effective solutions for clients and fostering long-term professional relationships. With this in mind, we set out to create the fastest and most efficient ad-serving platform on the market. Our PPC Platform is constantly scrutinized and improved to meet evolving industry standards and client demands, and our world-class support team is there to assist every step of the way.

The PPC Platform offers a turnkey white-label solution for ad-networks, with a highly intuitive user interface. It was developed to be fully scalable, handling massive amount of ad-serving volume with virtually no traffic limitations. With expansive reporting and optimization tools, as well as industry leading fraud detection and filtering technologies, we provide clients the instruments needed to maximize their distribution and revenue potential.

  • No limits on number of feeds, subID’s, publisher sources, etc.
  • No eCPM clipping, or other intrusive bid manipulation
  • Built in Direct Advertiser support to facilitate and integrate Direct Advertising partners
  • Robust architecture easily handles billions of queries per day if needed
  • Run Of Network, or keyword targeted campaigns
  • White/Black listing of subID’s, keywords, domains, IP’s, and Advertisers
  • SubID Grouping feature, to better isolate and optimize
  • Clients can add and map new feeds themselves in under 5 min.
  • Daily auto-fetching and importing of up-line partner’s stats

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ZeroClickFraud The next generation of defense

With the phenomenal growth of online advertising over the past decade, new methods of fraudulent traffic sources have increased proportionately. From its inception, Datablocks has identified and tested every form of traffic conceivable. This experience, combined with vast amounts of data and our visionary drive, has empowered us to create an industry leading neural network based product that "learns" as it grows.

The all-new ZeroClickFraud system can be utilized in a variety of ways, ranging from pre screening of searches to in-depth analysis of clicks. The active testing methods and management of potential visitors, both during and after the click, places ZeroClickFraud ahead of the curve.

  • Active, real-time decisions, based on a multitude of default and customizable factors.
  • Neural network based, with "Adaptive Learning Technology" at the core of the software
  • Scalable to billions of fully analyzed clicks per day
  • Very user friendly front end, including comprehensive real-time statistics and visualizations
  • Capacity for client designed modules to be easily incorporated into the system
  • Pre-click, and Post-click filtering, with in-depth data analysis available.

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Enterprise Class Hosting

Hosting server racks

Datablocks has developed and built a bare metal hosting platform that lays a rock-solid foundation for all of our projects and our clients needs. Connectivity is at the core of our fully redundant network, which is linked to the Internet via multiple diverse fiber optic pathways, as well as multiple Tier 1 providers and peering points. With over 30 Gigabits per second of network capacity available, we are more than capable of handling massive volumes of traffic.

At the heart of our hosting platform are our custom designed servers, which are built for top performance at a fraction of the cost of cloud services. Typical clients realize greater than 30% savings by leveraging our platform over leading cloud hosting solutions. Going bare metal allows users to fully utilize the resources at hand without the need to share those resources with everyone else.

Whether it's the next viral App or cutting edge video serving - Datablocks can help you scale your application to the next level at an affordable price!


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About Us

The team behind Datablocks Inc. is proud to be composed of the following individuals.

Many thanks to the others who contribute greatly to our success!

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John Mayor

President

Over 17 years of experience as an entrepreneur and programmer has allowed John to achieve great success by contributing a high level of value and forward thinking ingenuity to his team and their network of clients.

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Paul Crookham

COO, VP of Sales

With a strong background in sales, management, and customer support, Paul strives to advance long-term partnerships with both existing and future clients.

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Robert Martinelli

CTO

From his deep knowledge of the Internet and multiple programming languages, Rob helps Datablocks provide our clients with industry-leading service and high quality support support.

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Nicole Christian

Office Administrator

As the hub of our office wheel, Nicole keeps the day-to-day operations running smoothly, while providing excellent customer support, and a professional approach to everything she works on.

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Warren Gay

Senior Software Developer

In addition to being a bestselling author, Warren has been programming professionally since 1980. He has also written many popular Internet-based Linux packages, and is the team’s core back-end programmer.

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Chris Marks

User Interface Design

Working hard to make our clients lives easier, Chris manages many of the design and programming tasks required to create our cutting edge control panels and multiple user interfaces.

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Jon Apgar

Lead Front-End Developer

Jon offers a wealth of knowledge and experience as he heads up development of the client facing portions of our platforms, as well as all interfacing between the front and back-ends.

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Brent Asselin

Systems Administrator

Keeping our extensive network running fast and interruption free is Brent's top priority. His vast experience and attention to detail helps Datablocks provide the quality service that our clients expect.

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Mike Cousins

Front-End Developer

Contributing to the development and efficiency of our platforms control panels, Mike is passionate about his work, and brings a considerable amount of experience and fresh ideas to the Datablocks team.

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Contact Us

Datablocks has strategically partnered with numerous key clients over the past decade, allowing us to evolve into a powerful and insightful company, positioned to handle all of your company's needs.

Contact us today for a free consultation, or to arrange a demo of our various products to learn how you can partner with us today!

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243 Church Street, Suite #200
St. Catharines, Ontario L2R 3E8
Canada

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